Deutscher Fussball Botschafter e.V. meets Marc-André ter Stegen

Veröffentlicht in News | 15. October 2019 | Carsten

The President of the German Football Ambassador e.V., Roland Bischof, visited the German national goalkeeper Marc-André ter Stegen during the international match break for the official handover of his award. ter Stegen, who only recently played his 200th match for FC Barcelona, was delighted with the choice of the fans: “Winning the public award of the German Football Ambassador means a lot to me and is both appreciation and motivation for me. Thank you very much for the prize and the fantastic support I have received over the last few years”.

The award is associated with the support of a social purpose – the award winner chose the Pare Manel Foundation in Barcelona.

Already in May tens of thousands of fans voted their winner in the category Public Award at the public voting of the German Football Ambassador e.V.. Marc-André ter Stegen won ahead of Julian Gressel (Atlanta United) and Leroy Sané (Manchester City). Since the FC Barcelona season was still running at the time of the award ceremony, which like every year took place at the Federal Foreign Office in Berlin, he could only participate by video message.

During the tour of international matches, R. Bischof handed over the prize in person, praising the winner: “Marc-André ter Stegen not only convinces with constant first-class performances at FC Barcelona matches every week, but also contributes to the positive image of Germany among the fans through his behaviour next to the pitch. He is a worthy winner!

The social project selected and supported by ter Stegen, the Pare Manel Foundation, supports projects to strengthen the rights and living conditions of people who are excluded and socially disadvantaged. The Foundation’s activities focus on children, young people and the development and strengthening of society.

In the other categories, Jürgen Klopp and Bernd Schuster won the German Football Ambassador 2019.

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Erion Veliaj

»I am very delighted that athletes are being honored for their great achievements and are Ambassadors of Albania outside the protocol.«

Erion Veliaj
Mayor of Tirana, Albania
Igli Tare

»A very special event and something that should have its continuity.«

Igli Tare
Winner of the Career Award 2018
Former footballer & current Sport Director of the Italian Serie A Club Lazio Rome
Torsten Frings, football, 79 caps for Germany, Vice World Champion

»I have been working together with Roland Bischof since the summer fairy tale of 2006 in a trusting and professional manner - this has meanwhile turned into a friendly relationship.«

Torsten Frings
Football, 79 caps for Germany, Vice World Champion
Luan Krasniqi

»It's a great idea to honor Albanian athletes for their outstanding performance and I hope this wonderful event will take place every year.«

Luan Krasniqi
Winner of the Audience Award 2018
Retired professional boxer & European Heavyweight Champion
Rainer Holzschuh, publisher of Kicker and President of ESM

»Presented by with Roland Bischof at the top has always proved to be a creative, reliable partner in many years of close cooperation with the "German Football Ambassador", without whom this fantastic action would not have taken such a speedy upswing.«

Rainer Holzschuh
Publisher of Kicker and President of ESM
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Roland Bischof is one of the most renowned experts on the market for sponsoring, marketing and testimonials. As a German entrepreneur, he is also a speaker, author, founder of the Initiative Deutscher Fußball Botschafter (German Football Ambassador Initiative) and Vice President of the FASPO (Association for Sponsoring in Germany, Austria and Switzerland) as well as a member of the jury for the Kulturmarken Award. He started out in 1986 as one of the pioneers in the sponsoring sector and over the past 30 years has managed around 500 national as well as international projects focusing on sport. He is a bestselling author with over 15,000 books sold in the fields of sponsoring and event marketing plus 20 years of national and international speaking experience.


At the start of his self-employment in 1986, sponsoring hardly existed in any noteworthy form. Until the EXPO ´92 in Seville, where he headed the VIP area of the German Pavilion, he concentrated mainly on national sponsoring, marketing and the organisation of sports and music projects. This was followed by several international engagements, which to this day allow him to draw on a wealth of experience from almost a hundred countries.

As CEO of Presented By GmbH, a sports business agency with offices in Berlin and Monaco, he accompanies companies, clubs and investor groups in their search for the right brands and markets. Step by step he also built up an international testimonial pool of celebrities from sports, film, music and art.

He has also been consulting athletes for over twenty years. His first client was the incumbent European football champion Thomas Helmer, who still trusts him today. In addition to numerous football greats, he now also looks after leading athletes of other sports such as the NHL superstar Leon Draisaitl.


Roland Bischof is one of the most renowned speakers in the field of sponsoring and marketing. With his passion for sport, especially football, his personal closeness to sports celebrities and his wide international wealth of experience, he has been inspiring audiences for 20 years. In his keynotes and impulse speeches he combines relevant topics with inspiring entertainment. His authentic, positive and credible mentality takes the audience on a journey into the world of brands, marketing, sports and business.


Sponsoring, sport business, marketing and communication


German, English


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